#conversion optimization Articles
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Mastering How To Create Product Videos: The 2026 Playbook for PMMs
Stop building 'shelfware.' Learn how to move from static MP4s to interactive, AI-driven product videos that solve the maintenance nightmare and drive 7.2x more engagement.

Mastering Discovery Questions Examples: The 2026 Playbook for SDR Managers
Learn why top sales reps ask 11-14 discovery questions and how to use data-backed strategies to engineer urgency and close deals faster in the 2026 sales landscape.

Mastering Discovery Call Meaning: A Playbook for SDR Managers (2026 Edition)
Sales cycles are lengthening and quotas are falling. Learn the 2026 discovery framework to disqualify faster, avoid the 'next steps' cliff, and boost win rates.

Mastering the Discovery Call in 2026: The AI-Augmented Playbook
Discover how AI-augmented discovery calls and visual verification are replacing the 'gatekeeper' sales model to drive conversions and reduce sales cycles in 2026.

Interactive Demo Software: The 2026 Guide for Product Leaders
In 2026, friction is lethal. Discover how interactive demo software and AI agents are transforming B2B sales by driving 7.2x higher engagement than traditional product videos.

How To Record A Demo Video in 2026: The "Raw & Real" Playbook
Ditch the studio. Learn why 'raw' screen recordings convert better than polished videos and how to master the pain-first framework for B2B demos in 2026.